Telcos, Cellular Operators and Satellite Communications Providers
WAN Optimization for Telcos
With data and voice convergence, and migrations towards managed IP services, Telcos
need to ensure that they can prioritize mission critical applications and enhance
QoS with layer 7 visibility and control. Increased competition among telecos means
that adding value has become a key differentiator, as does managing network capacity
and predicting future usage based on application performance and adoption rates.
WAN Optimization for Cellular Providers
With the increase in enterprise mobility and the build out of 3G/4G networks, business
users are purchasing 3G/4G cards or connecting their smart phones to their laptops.
However, many users are unhappy with the connected download speeds for their data
use and the capped traffic packages which are set to prevent bandwidth hogging.
By using WAN optimization, cellular providers can improve the performance of 3G/4G
data connections by helping reduce WAN bandwidth and traffic flows, resulting in
increased user satisfaction and increased uptake of mobile data services.
WAN Optimization for Satellite Communications Providers (Land, Sea and Air)
With satellite links fast becoming a scarce commodity, Expand’s WAN optimization
solution, with its integrated Space Communication Protocol Standard technology,
enables satellite communications providers to help distributed organizations overcome
the traditional low bandwidth, high latency obstacles that impede the speed and
performance of applications and services over satellite links
These benefits can lead to a number of commercial differentiators including:
- Competitive Advantage – In a market where infrastructure is seen
as a commodity, value added services are critical in gaining market share. Enhanced
and differentiated services will enable service providers to retain existing customers
and win new customers
- Financial Advantage – By eliminating upfront capital investment
costs and moving to a subscription based ‘pay as you sell’ model, service
providers are able to free up cash flow and concentrate investment in areas that
will deliver business revenues, such as customer acquisition service enablement.
- Profitability – WAN optimization will enable service providers
to deliver enhanced and differentiated services that command a premium price tag,
thereby increasing profitability. Furthermore, the ability to be able to monitor
customer usage and visibility into application performance, service providers can
identify customer needs and propose other services to meet these needs resulting
in incremental revenue streams.