WAN Optimization for Managed Service Providers

With the move to branch office and server consolidation, and the increased uptake of hosted services, managed services providers (MSPs) need to provide LAN like application performance over the WAN in order to improve the productivity of remote users.

The easy and quick deployment of Accelerators allows MSPs to improve all IP and UDP application traffic flows to remote branch offices, support local file sharing & print services at the branch office including WAF/CIFS, improving traffic flows, visibility and management of services.

These benefits can lead to a number of commercial differentiators including:

• Competitive Advantage – In a market where infrastructure is seen as a commodity, value added services are critical in gaining market share. Enhanced and differentiated services will enable service providers to retain existing customers and win new customers
• Financial Advantage – By eliminating upfront capital investment costs and moving to a subscription based ‘pay as you sell’ model, service providers are able to free up cash flow and concentrate investment in areas that will deliver business revenues, such as customer acquisition service enablement.
• Profitability – WAN optimization will enable service providers to deliver enhanced and differentiated services that command a premium price tag, thereby increasing profitability. Furthermore, the ability to be able to monitor customer usage and visibility into application performance, service providers can identify customer needs and propose other services to meet these needs resulting in incremental revenue streams.